NotJust Branding

The branding agency that acts as a compass, directing brands to stand out in noisy markets.

Industry
Agency
Location
Canada
Year
2024
Deliverables
Brand Guidelines
Website Design & Development
Brand Identity

NotJust Branding, a Canadian branding agency focused on strategy, positions itself as a compass that guides brands to stand out in crowded markets.

The brand identity centers around a red compass needle, a symbolic element that rotates to signify finding the right direction for each client’s brand. The minimalistic visual language conveys a sophisticated and strategic consulting approach, emphasizing precision and clarity. This identity highlights NotJust Branding’s mission to provide brands with direction, focus, and a competitive edge in noisy markets.

Website Design & Development

The NotJust Branding website draws inspiration from cardinal directions, incorporating navigation that resembles the functionality of a compass.

This distinctive approach reinforces the brand’s positioning as a strategic guide for its clients. The clean and minimalist design reflects the agency’s sophistication and strategic mindset, setting it apart from traditional creative agencies.

The interactive design elements, combined with a thoughtful content structure, create an intuitive and engaging user experience, highlighting NotJust Branding’s expertise and commitment to delivering clear, actionable strategies for their clients.

(More works)